Give Away Free Content. Get Orders For Paid Content. 

You Don’t Have To Choose
Between Freely Helping Others
With Your Business And Making
Money From Your Business. 

When you use my original “useful, but incomplete” strategy, you can help people for free and help them even more for a fee. Here’s how…

Give Away The Right Kind Of Content To Get Paid Orders.
Give Away The Right Amount Of Content To Get Paid Orders.

Your goal is simple:  to generate benefits for your audience and profits for your business.  That’s why you have a business, right?  One of the best ways that you will ever discover to do this is putting my “useful, but incomplete” strategy to work.  In a nutshell, what this strategy means is to give away free content that presells a paid product.  A broader explanation is this:  Free content that is intended to presell should provide a real benefit to the reader by itself (useful) that can be further explained or enhanced (incomplete) through the purchase of a paid product by the reader.  In other words, you help people for free and help them even more for a fee.  When you do this, a number of great things happen… First, through your free content, you help people who don’t have the budget to buy at this time.  Second, through your free content, you win the trust of your audience by demonstrating your expertise. Third, through your free content, you get new orders by naturally pointing to related paid offers.  Of course, this only happens when you properly apply the “useful, but incomplete” strategy.  Give away the wrong kind of content or the wrong amount of content, and it won’t accomplish these things.  Many people offer free content that isn’t effective, but you don’t have to be among them.  Why not?  Because I’m going to train you to use my strategy…

People Will Do Business With Those Who Demonstrate
They Truly Care About Helping Them And Truly Can Help Them. 

Introducing:  Useful, But Incomplete

52-Page PDF Available For Immediate Download

You will appreciate this “no fluff, no filler” jam-packed course that is fully loaded with “easy-to-understand, easy-to-use” parts that will help you create and distribute free content that leads your audience to purchase your paid products. You’ll learn how to help people for free and help them even more for a fee.

Specifically, here are the six parts included in Useful, But Incomplete

• The Ultimate Strategy For Creating Free Content That Presells Paid Products

• The Two Outcomes You’re After And How This Strategy Achieves Them Both

• The Five Practical and Profitable Models For Giving Away Free Content

• 15 Types Of “Useful, But Incomplete” Content To Create

• My 3 Rules For Knowing What And How Much To Give Away

• 7 Best Practices For Creating Free Content That Presells Paid Products

Useful, But Incomplete is a completely new, never-before-released course that includes only my best field-tested ideas that come from more than 20 years of personal experience giving away free content to get paid orders.  If you’re looking for a good way to “make a difference” AND “make money,” this is the best way I know of to accomplish both by giving away free content.  It’s all about giving away the right kind of content and the right amount of content.  While many people give away stuff in an attempt to win customers, not all strategies work well.  Some can actually backfire and get LESS orders.  The “useful, but incomplete” strategy is extremely effective.

Each part in the course is approximately 4-7 pages, making them easy to read, digest and put to work immediately.  It is also perfect for beginners and up, simple enough that newbies can use it, and insightful enough that seasoned pros can glean from it.  As usual, it is written in the style I’m known for … making things simple. 

Everybody knows that giving away free content is essential to building a digital business.  Free content is the first stage of any successful funnel.  People have been talking about “lead magnets” for years.  But, here’s the thing:  I’ve been effectively using the “useful, but incomplete” strategy before the term “lead magnet” was ever coined.  There’s a reason why I still use it today:  it works.  And it works well.  Now you too can put it to work for you and your business.

In Useful, But Incomplete, you’ll learn the different models for using this strategy, specific kinds of content to create, mistakes to avoid, best practices to put to work for you, and numerous examples so you can fully understand what to do to get real results.  There simply is no reason for you to keep trying to give away free content with your fingers crossed hoping it will work when you can use a strategy that has been proven to work over and over again for decades.

And because I’m a big believer in letting others “try it before you buy it,” I’ll even let you download the first part from Useful, But Incomplete at no charge to see if this course is a good fit for you…

Choose From Two Great Ways To Put This Course To Work For You

Do You Want To Read This Course Yourself Or Sell This Course To Others?

This 6-Part Course Is Backed By My “No Fluff, No Filler” Guarantee
And Is Jam-Packed With Immediately Useable Ideas, Examples, And Tips!

Option One:  Personal Use Only 

Would you like to download this product for your own personal reading? This is the option for you! For one low price, you can immediately download this product in .pdf format for you to read on your computer or favorite device, or print out. You will immediately access this product below to READ yourself,  but you can’t share the content with others (in whole or in part) in any way.  The “personal” version is for you to download, read and apply without passing on any of the information to other people (selling, giving away, excerpting, rewriting, etc.).  This is a great way to get quality training to help you grow your business at a budget-friendly price.

You will receive the product in uneditable PDF format for your personal reading. 
You MAY NOT sell or give away any portion of the product to other people.

Option Two:  Private Label Rights (PLR)

Would you like to SELL this product and keep 100% of every order? This is the option for you! When you order the PLR version, you will get this product in editable .docx format for you to rebrand and sell as your own. You will also get a mini-sales page in .docx format. Simply format it to match your current site design, insert your order button, and you’re ready to take orders. Sell just a handful of copies, and you‘ll have your investment returned. Everything else is pure profit! You can add your name and branding to it, edit it in any way you want, extract from it or add to it or distribute it as is, sell it or give it away in whole or in part, and use it as if you wrote it yourself. There are many ways you can use this product in your business… click here for ideas and terms of use. Note: There are no refunds for PLR. 

You will receive the product and salesletter in editable DOCX format. 
You MAY sell or give away any portion of the product to other people.

Best regards,

P.S. Still on the fence?  Download the excerpt from the product above and take some time to read it.  You’ll see exactly what kind of product this is, and why it can be so helpful to you in serving your audience and profitable to your business as you serve them.  But don’t take too much time … you’ll want to put this product to use as soon as possible to start getting results.

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